Media Kit MMXXVI @JetSetKing

THE MODERNVOYAGER

Badewa King Travel & Lifestyle
BADEWA KING
Luxury Adventures Await Scroll
Introduction

A life by design.

Badewa King is a lifestyle creator, travel curator, AI innovator, entrepreneur and father whose work sits at the intersection of culture, technology, travel and modern living. Through compelling storytelling and immersive experiences, he inspires a growing audience to explore the world with intention, embrace innovation and build meaningful lives.

From luxury hotels and hidden-gem destinations to food discoveries, fatherhood and emerging technology, his content reflects a rare blend of aspiration, authenticity and impact. As founder of JetSet Escape and Altura Transformation, he bridges two worlds — curating unforgettable travel experiences while helping organisations navigate the future through AI, automation and digital transformation.

Whether documenting a sunrise in Cape Town, reviewing a boutique hotel, sharing family moments or discussing the future of AI, every touchpoint reflects a commitment to exploration, growth and purposeful living.

“Exploring the world, embracing innovation, and building a life of purpose — one journey, one story, and one experience at a time.”

Badewa King portrait Badewa King
By the Numbers

Reach that travels.

A discovery-led platform — content that consistently reaches far beyond the follower count.

2M+
Google Content Views
Local Guide — lifetime reach
16.4K
Instagram Views
last 30 days
7,521
Accounts Reached
▲ 58.9% month on month
54.1K
Peak Video Views
single TikTok post
56%
Non-Follower Reach
discovery-driven audience
9
Areas of Influence
travel · lifestyle · tech
Areas of Influence

Where the stories live.

01Travel & TourismHidden gems · itineraries
02Luxury & LifestyleAspiration · taste
03Hotels & HospitalityStays · reviews
04Food & DiningExperiences · discovery
05Fatherhood & FamilyAuthentic living
06AI & InnovationThe future, applied
07Digital TransformationBusiness · change
08EntrepreneurshipBuilding ventures
09Culture & CommunityConnection · belonging
The Platforms

One voice, many channels.

Instagram
King · Travel & Lifestyle
@jetsetking
562Followers
61Posts
16.4KViews / 30d
TikTok
JetSet King
@jetsetking
5,922Likes
54.1KTop Video
3Pinned Hits
Google · Local Guide
Reviews & Imagery
Verified reviewer
2M+Content Views
GlobalFootprint
Threads · Lemon8
Extended Reach
@jetsetking
MultiPlatform
linktr.ee/jetsetking
56%Non-Followers
Non-followers 56% Followers 44%
Audience & Reach

Built on discovery.

More than half of all views come from people who don't yet follow — a sign of content that earns reach on merit, travels through the algorithm, and continually introduces the brand to new, engaged audiences.

Reach growth (month on month)+58.9%
Net-new audience (non-followers)56%
Story view-through59.1%

British–Nigerian creator based in the UK, with a global travel footprint across Europe, Africa & the Middle East.

The Ventures

Two worlds, one vision.

JetSet Escape
JetSet Escape

Premium travel experiences

Curated group getaways and destination experiences for ambitious professionals, creators and explorers — blending luxury, culture, community and discovery into journeys that leave lasting memories.

Altura Transformation
Altura Transformation

AI & digital transformation

A consultancy helping organisations navigate digital transformation, intelligent automation and AI adoption — unlocking value through innovation while keeping people at the centre of change.

What I Create

Content with intention.

Destination Films

Cinematic travel storytelling that uncovers hidden-gem locations and the culture behind them.

Hotel & Stay Features

Honest, beautifully shot reviews of boutique and luxury stays that drive bookings and brand trust.

Food & Dining

Standout culinary experiences, from fine dining to local discoveries worth travelling for.

Fatherhood & Life

Authentic moments of family and intentional living that build genuine, relatable connection.

AI & Innovation

Forward-looking commentary on technology, automation and the future of how we live and work.

Editorial

In frame.

The Lobby
Café Society
On the Carpet
The Stay
Match Day
The Award
Collaborate

Ways to work together.

i
Destination & Hotel Features

Hosted stays, property showcases and tourism-board partnerships told through immersive, story-led content.

ii
Sponsored Content & Reels

Bespoke short-form and long-form content built around your brand, designed to reach and convert new audiences.

iii
Brand Ambassadorships

Long-term partnerships with brands that align with luxury, travel, lifestyle and innovation.

iv
Event Coverage & Hosting

On-the-ground storytelling, hosting and live coverage for launches, experiences and cultural moments.

v
Speaking & AI Advisory

Talks, panels and consulting on AI, digital transformation and the creator economy via Altura.

vi
JetSet Escape Trips

Co-created, hosted group travel experiences and destination collaborations.

Full rate card available on request.

Let's Connect

Create something memorable.

For collaborations, partnerships and bookings, I'd love to hear from you. Let's build a story worth telling.

Badewa King — exploring the world, embracing innovation, building a life of purpose.
JetSet King · Luxury Adventures Await · MMXXVI